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Porter’s 5 Forces analysis data reveals a strong focus on buyer power, raising questions about gaps in industry attractiveness insights.
Our analysis of thousands of Porter's 5 Forces entries (as of 14/10/2026) shows the split of insights added per category:
Category
Percentage Of Insights
Threat of substitutes
6.55
Bargaining power of suppliers
8.44
Rivalry
8.99
Bargaining power of buyers
65.73
Threat of new entrants
10.29
TOTAL
100.00
Observations:
By far, the most number of insights (66%) are categorised as being related to the bargaining power of buyers. Does this represent a healthy focus on customers, or an unhealthy lack of insight into the other factors affecting industry attractiveness?
Notes:
This data is derived from thousands of strategic insights captured in StratNav and categorised using Porter's 5 Forces model.
Analysis is conducted programmatically: we have not looked at organisations' Porter's Five Forces Analysis.
Chris C Fox is an independent business strategy consultant and founder of StratNav. He helps consultants scale their impact, supports C-suite leaders in executing enterprise-wide strategies, and equips founders to grow and adapt with confidence.
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