About StratNav
Helping people turn strategic thinking into measurable progress.
StratNav helps consultants, founders and leadership teams develop and execute business strategy in one shared workspace, connecting the evidence behind their choices with goals, initiatives and results.
We exist to improve strategic decision-making and help organisations follow through on the decisions they make.
Built from the realities of strategy work.
Our founder, Chris C Fox, began his career in software engineering before moving into business strategy. His experience includes leading group strategy and branding at a FTSE 100 multinational and establishing his own consultancy in 2007.
Across organisations, he saw the same problem: strategic thinking scattered across presentations, documents and spreadsheets. Keeping everything consistent consumed time that could have been spent making better decisions and putting them into practice.
Chris built StratNav to give strategy a connected home, drawing on his experience as both a strategist and a technologist. Read Chris's story.
A connected workspace for developing and executing strategy.
Bring research and insights together, agree your strategic direction, plan initiatives, assign responsibilities and review performance. StratNav keeps these elements connected so your team can understand both what it is doing and why.
What makes StratNav different?
Connected strategic reasoning
Link insights to goals, goals to initiatives, and objectives to KPIs. Keep the rationale behind your priorities visible as plans evolve.
Development and execution together
Use analysis to shape your choices, then track delivery and performance in the same workspace. Feed what you learn back into your strategy.
Built from strategy practice
Familiar frameworks, contextual guidance and a structured Strategy Board reflect the practical work of developing and executing strategy with others.
AI with human judgement
StratBot helps you draft content, explore questions and analyse information. You and your team remain responsible for the evidence, choices and trade-offs. Learn how StratBot works.
For the people responsible for moving strategy forward.
Strategy consultants
Structure engagements, collaborate with clients and maintain continuity from analysis through delivery.
StratNav for consultantsLeadership and strategy teams
Align priorities, clarify responsibilities and review progress across your organisation.
StratNav for strategy teamsFounders and growing businesses
Develop your business model, agree where to focus and turn growth priorities into action.
StratNav for startupsEducators and learners
Explore strategy frameworks and practise connecting analysis, decisions and execution.
Explore our strategy resources“The software allows businesses to develop their strategies in a collaborative way and utilise strategic frameworks and tools with ease.”
How StratNav works
1. Analysis
Understand your organisation and its environment using evidence and familiar strategy frameworks.
2. Direction
Choose your priorities and define success through goals, objectives and measures.
3. Planning
Agree initiatives, ownership and timelines to put your choices into practice.
4. Results
Review delivery and performance, then use what you learn to revisit your analysis.
The cycle continues: results inform fresh analysis as circumstances change. Collaboration and governance support every stage, with shared responsibilities, meetings, risks, actions, issues and decisions.
The people behind StratNav
Chris C Fox, Founder and CEO
Chris has been helping organisations to develop and execute evidence-based future-oriented business strategies for over 27 years.
He founded StratNavApp.com out of frustration at how inefficiently and ineffectively strategy was developed and executed in most organisations, and at the poor tools available to strategists. Read Chris's background.
Advisory Board
Barry Eustance
Barry is the founder and principal at The Sixsess Consultancy, a change and transformation practice with consultancy expertise in Aviation, Industrial Relations, Strategy and Trusted Advisory.
Barry is Kotter Advanced Change Leader Certified, CMI Chartered (ChMgr MCMI) and has a CMI Master's Level Diploma in Professional Consulting.
Paul Nathan
Paul is the founder and principal at Triad Advisory, and is a consultant, coach and non-executive chair.
Paul specialises in helping institutions and their leaders develop strategy, scenarios and depth thinking. He is an experienced strategist and COO with board-level expertise in fund management, institutional investment and higher education.
Shaped by the people who use it.
We listen to the strategists, consultants and teams using StratNav. Support requests, ideas and replies to our emails are read by a real person, and feedback helps shape improvements to the platform.
StratNav at a glance
- What we provide
- Browser-based software for collaborative business strategy development and execution, with optional consulting, coaching and support services.
- Founder and CEO
- Chris C Fox, with over 27 years of experience in business strategy.
- Company
- StratNav, StratNavApp and StratNavApp.com are trading names of Chris C Fox Consulting Limited.
- Access
- Work on your strategy through a web browser and share projects with the people who need to contribute.
- Security and privacy
- Learn about our security measures and how we handle your data.
Frequently asked questions
What is StratNav?
StratNav is a shared workspace for business strategy development and execution. It connects analysis and strategic choices with goals, initiatives, responsibilities and performance measures.
Who is StratNav designed for?
Strategy consultants, founders, leadership teams and internal strategists use StratNav to structure their thinking and coordinate delivery. Educators and learners can also use it to explore strategy in practice.
Is StratNav software, consulting, or both?
StratNav is a software platform you can use independently. We also offer optional services for organisations wanting help with strategy development, execution or using the platform. Explore our services.
Do I need strategy experience to use it?
You can start with the strategy questions you are working on and use the contextual help, frameworks and articles as you go. Experienced strategists can use the same tools to support more detailed work.
How does StratNav use AI?
StratBot supports tasks such as drafting strategy content, summarising material and suggesting questions. Apply your own knowledge and judgement to its output. AI generation can share relevant information with an AI provider; review the guidance before using it. Read about StratBot and its use of data.
Who operates StratNav?
StratNav is operated by Chris C Fox Consulting Limited. Chris C Fox is the founder and CEO, supported by the advisory board introduced above.
Can I try StratNav before paying?
Yes. You can create a free account without a credit card. See current plans and limits or get started.
Put your strategic thinking to work.
Start building your strategy, or talk to us about what you want to achieve.