How to use is built around the Strategy Development and Execution lifecycle. This consist of 4 phases:

  1. Analysis
  2. Articulation
  3. Planning
  4. Control

These four phases are presented on the Strategy Board, the hub for your strategy project on

Don't forget also that:

Developing a successful strategy takes careful research. Research could be about trends in the market, competitors and even suppliers. Luckily, provides a handy bookmarklet (learn more) to enable you to easily clip information you find on the web into your strategy.

If any part of this text is not clear to you, please contact our support team for assistance.